We live in an era where once sought after skill sets are now gradually becoming obsolete and replaced by technology that is faster, cost effective and gradually becoming more accurate and efficient from compounded years of data training and modeling.
Is this a threat, maybe.
Should you take this seriously, yes.
The latest update at @bravepublicity below sheds more light on how creatives can prepare in a changing world.

How do you prepare for a changing world as creatives?
Let’s cut to the chase. Here are 5 things you can you do:
- Stay curious and keep learning. Artificial Intelligence (AI) models are trained on compounded years of data and can yield great results, so it’s easy to get lazy, stop learning and stop producing. You have an intelligent mind that thrives on lifelong learning. Hence, the more reason to kick in and hone your skills and craft. True intelligence isn’t dependent on prompts alone that relies on technology that could be switched off. Can you still function effectively if those tools become exclusive or inaccessible? So stay curious, don’t let your mind get lazy. Stretch it.
- Follow the Money. What are the biggest names and brands investing into? Where is there tension and pressure? When you eliminate the profit gains, do such investments still seem reasonable and futuristically relevant? That tells you what to pay attention to.
- Identify the gaps and challenges. Every new industrial revolution has its fair share of challenges and those able to solve them have a chance of winning and can become relevant. The question is, how can you plug in with your skill or craft and what must you do to increase your value quotient?
- Don’t be ignorant. Understand how emerging systems and technologies works. Just because you may not like them, doesn’t mean you shouldn’t understand how they work. Study these changes. If the world evolves and your knowledge of the new world is at base level, you just may be left behind. So read, learn, research, apply, and up-skill. In all of these, stay true to your craft and vision.
- Protect your crafts and innovations, own your creations. More than ever before, you must take intellectual property, copyrights, patents and trademarks seriously. Your creative mind makes things and they can be taken, copied and hijacked if not well protected. The world may be changing fast, but some laws are more enduring and serve as a safety-net for you. Know your rights and make smart choices.
Follow @bravepublicity for more updates.








